EMBODIED ALIGNMENT: Business and Brand Building for Transformational Leaders
Private Business and Brand Mentorship for Transformational Leaders
A 10-session, one-on-one mentorship for mission-led educators, healers, and founders ready to build a business rooted in purpose and grow it with clarity, structure, and soul.
This is not a group course. Each mentee works directly with Janelle, and the whole program is built around your business, your goals, and your pace.
About Your Mentor
EMBODIED ALIGNMENT was created by Janelle Corpuz Hethcoat, founder of KIN Unified Institute of Sound (est. 2019), an Institute of Sound Therapy recognized by AHNA, AHNCC, and Saybrook University.
Janelle built KIN from the ground up and kept it growing through the uncertainty of the COVID era. Today, KIN is on track for $400K+ in gross revenue in 2026.
Beyond KIN, Janelle has founded and led ventures across education and community. She created KIN Academy, a children's sound therapy program partnered with Montessori early education. She co-founded Kailukuan School of Indigenous Science (est. 2021), a culturally rooted education model. She also launched Tiendaan Night Market, a community market built around local vendors.
She doesn't stop at teaching. She creates. Janelle coded and released her own app, KIN Resonance Lab, and turned her method into protected intellectual property with a patent-pending specification for crystal singing bowls.
Her mentorship brings together proven healing work, lived transformation, and real business strategy across curriculum development, branding, financial planning, and systems building. She won't just show you how to build a brand. She'll teach you how to embody it.
What You'll Walk Away With
Results depend on your effort and readiness. If you do the work, you can expect to leave with:
Tangible Business Assets
- A clear brand story and purpose-driven mission
- A complete signature offer suite with pricing and structure
- A visual style guide and moodboard for consistent branding
- A mapped plan for your website and platform stack
- A social media content plan with content pillars, a posting rhythm, and ideas you can film and share right away
- A paid ad strategy for Meta (Facebook and Instagram) and Google, including budget, audience targeting, and ad creative
- Templates and tools for financial clarity (profit margins, funding, credit, revenue goals)
- A personalized launch strategy
Business Foundations
- A clear understanding of business formation, including LLCs and choosing the right structure
- Guidance on operating agreements and what they should cover
- A working knowledge of business taxes and how to plan for them
- Bookkeeping systems you can actually keep up with
- A roadmap for business licenses, permits, and compliance
- A step-by-step plan for launching a brick-and-mortar space, from leasing to opening day
Strategic and Energetic Alignment
- Confidence in your niche, voice, and impact
- Tools for working through imposter syndrome and fear of visibility
- A values-based decision-making framework
- Support with partnerships, funding, and long-term growth planning
You will leave equipped to launch or strengthen a viable, mission-aligned business that reflects your values and your vision.
How the Mentorship Works
10 Private 1:1 Sessions
Every session is one-on-one with Janelle, scheduled around your calendar, in person in [location] or on Zoom.
Seven sessions follow the core curriculum. Each one combines guided teaching, real-time implementation, and direct feedback on your business, so you leave with finished work and clear next steps.
The other three sessions focus on whatever your business needs most: funding, platform decisions, partnerships, brick-and-mortar planning, or personal branding.
You can book more sessions at a discounted mentee rate.
7 Self-Paced Digital Lectures
Each core session comes with a recorded lecture you can watch on your own time. The lectures prepare you for your session and support your homework between sessions, so your time with Janelle goes toward your business, not the basics.
Also Included
- A written Embodied Alignment Playbook to keep and use as you grow
- Access to the KIN library of research and business templates, including contracts and pitch decks
- Chat and voice message mentorship between sessions
- Checklists and tech and platform recommendations
Why This Mentorship Is Worth the Investment
This is hands-on mentorship from someone who has built and sustained a healing school from the ground up.
You are learning from someone who has:
- Founded and grown KIN Unified Institute of Sound into a multi-program school on track for $400K+ in 2026 revenue
- Navigated multiple rounds of funding and built a deep, working understanding of cash flow, margins, and financial planning
- Coded and released her own app, KIN Resonance Lab
- Created a patent-pending specification for crystal singing bowls, turning her method into protected intellectual property
- Navigated accreditation, vendorization, curriculum development, funding, and branding without compromising her values
- Brought healing and business strategy together in trauma-informed, purpose-led models
- Recovered from deep personal loss and used that experience to build systems that serve others
- Created recognized, revenue-generating programs in both adult and children's education
You get lived strategy, aligned action, and private mentorship grounded in real results.
Investment
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Founding Member Rate First 3 mentees $5,498 pay in full or 7 payments of $898 |
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Regular Rate Remaining 3 mentees $7,498 pay in full or 7 payments of $1,218 |
Founding rates are available only until the first 3 seats are filled.
Enrollment by Application Only
Only 6 mentees are accepted. Applicants must be actively building or expanding a mission-aligned business or healing practice.
Apply now to be considered for one of the 6 openings.
You've done the healing. Now build the structure to carry your vision forward.
Your mission is medicine. Let's make it seen.
Non-Refundable Enrollment Policy
All tuition payments and deposits for EMBODIED ALIGNMENT are non-refundable.
Because enrollment is limited to 6 mentees, each accepted mentee holds a reserved place and dedicated mentorship time that cannot be offered to anyone else. Enrolling is a financial commitment to the full program.
By submitting payment, mentees acknowledge and agree that:
- Deposits are non-refundable and non-transferable.
- Tuition is non-refundable under any circumstances, including illness, personal emergencies, scheduling conflicts, or changes in personal circumstances.
- Missed or unused sessions do not release the mentee from financial obligation.
- Payment plans are binding agreements and must be completed whether or not sessions are attended.
If a mentee cannot continue, remaining tuition may be applied to a future KIN offering only if written notice is given at least 60 days in advance. Requests are not guaranteed and need administrative approval.
